Having a look at a few of the leading trends and cultural influences that are affecting consumer choices in the food industry.
Amongst the accessibility of food shipments and fast paced ways of living, the food industry is seeing an increase in interest towards home cooking. Once a basic component of everyday living, the availability of takeaways and ready-made meals led to a significant decrease in cooking activities. However, with the impact of food trends on social media and DIY culture, the appeal for culinary competence is back on the rise. With the revival of home cooking influencing global food consumption trends. As people aim to reconnect with basic home-cooked food, customers are taking more of an interest in health and transparency in their meals. Having control over ingredients and dietary needs is leading individuals to value cooking more. Thomas Griesel would know that home-cooking is becoming trendier. The food sector can benefit from this fad as the demand for food based media and the buying of kitchen tools are also on the rise.
In a hectic society, many industries are noticing shifts to business operations and consumer demands. These days, contemporary lifestyles and internet innovations have changed the way in which customers have access to food, placing focus on speed and convenience. In global food production, technology has played a considerable purpose in boosting the efficiency and mobility of food service establishments. The most influential consumer trend, led by digital innovation, is the demand for food delivery and takeout services. This permits customers to buy here their favourite restaurant meals from the comfort of their own homes. Similarly, for food establishments, this demand for convenience has allowed for the downsizing of facilities, creating new dining operations such as dark kitchens. This delivery-only model minimises overhead costs and concentrates on kitchen affairs exclusively. In this manner businesses can invest more in high quality materials and appliances instead of dining-based expenditures. Tim Parker would recognise the advantages of kitchen only business models. Likewise, Diego Berdakin would know that the food industry is observing many new trends.
Globalisation is a significant influence that has been transforming the demands of many sectors and markets. When it pertains to food culture, globalisation has been a driving force in the cross-cultural exchange and combination of cuisines and dining preferences all over the world. Drivers of food globalisation can be primarily related to social media fads and international travel. The boost in accessibility of travel and foreign immigration have enabled more people to be exposed to diverse foods and products. Similarly, international dishes are frequently gaining popularity on social media networks with elaborate tutorials and food reviewers who have been promoting their beloved regional specialties. These trends have the ability to reach far-reaching audiences powering a growing interest for international dishes. This has direct impacts on national food retailers as it promotes the international trade of food and improves the appeal of specialised cultural dining establishments.